Freelance
Kept a fitness e-commerce catalogue clean and shoppable as a co-developer
Badass Barbells · Freelance client · Freelance
Live site
Context
Badass Barbells sells fitness equipment through a storefront maintained by a small team.
Problem
Product pages were inconsistent, which made browsing and comparing equipment harder than it needed to be.
My role
Co-developer on a live storefront, sharing ownership with another developer.
Constraints
- Existing theme and plugin stack
- Live store — changes had to be low risk
- Shared ownership with another developer
What I did
My contribution
- Supporting work: improved page layouts and product presentation consistency
- Supporting work: handled content updates and catalogue refinements
- Supporting work: ongoing maintenance and plugin/performance care
Owned by the wider team
- Brand direction and product photography came from the client
- A second developer shared the build
Artifacts

What I'd do differently
- I would agree a product-page template up front so every new SKU stays consistent without manual cleanup.